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How to make social media marketing work for you

Regardless of your company’s size, social media marketing is a valuable tool you can’t afford to ignore, especially if your business is brand new to the marketing world. Here are some tips you can take away to start making some noise in the social media stratosphere. #1 Prove you’re an expert It’s important to know […]

Social Media and HIPAA Compliance

Before Social Media platforms like Facebook went live, HIPAA was established to protect the privacy of medical providers and their patients. And although there are no specific rules for Social Media use, every healthcare organization must implement security protocols that adhere to privacy policies. On April 14, 2003, the “Health Insurance Portability and Accountability Act” […]

What is theft of service in VoIP?

Despite often going undetected, theft of service is the most common type of fraud for phone systems that use the internet to make calls. How does it really affect an organization’s VoIP network and what are the ways that businesses can prevent or minimize the risk of this type of fraud? Let’s take a closer […]

How to set up your Skype for Business

Long gone are the days when you have fly out for hours just to conduct business meetings. Skype for Business has now made it possible for businesses to instantly meet and close business deals over the internet. Read on to find out how you can ensure your business conversations always run smoothly. #1. Conduct a […]

Protect your Facebook data with these 3 steps

Facebook users woke up to a nightmare when they heard that the social media giant and associated app developers were selling their sensitive data to companies, like Cambridge Analytica, without their consent. So if you’re concerned about being one of the 50 million users whose data have already been sold, you should check out the […]

How much does a VoIP system cost?

There are so many VoIP phone systems in the market that you’re bound to come across a few with similar features and add-on services. When this happens, most business owners will compare the price and purchase the more affordable option. But you shouldn’t only be looking at the initial price of the VoIP system; you […]

Top 4 benefits of call recording

No matter how attentive your customer service agent is, he or she is only human, which means there’s always room for mistakes. But for businesses that have adopted VoIP as their telephony solution, they can minimize these mistakes via call recording. Learn how this nifty VoIP feature can benefit businesses of all sizes. #1. Improve […]

How to leverage social media effectively

Have you decided to build up your web presence and attract new customers using social media? Here are five tips on how small- and medium-sized businesses (SMBs) can turn likes into dollars. #1. Choose the right platform Between Facebook, Twitter, Instagram, YouTube, and LinkedIn to choose from, you may be tempted to sign up for […]

Choosing the best VoIP option for SMBs

Internet-based technologies like VoIP (Voice over Internet Protocol) are widely used by small- and mid-sized businesses (SMBs) to bolster work productivity and efficiency. There are two kinds of phones to choose from: traditional desk phones (hardphones) or software-based phones (softphones). We’ll break down which is best for your business. What’s a hardphone? A hardphone is […]

VoIP: What to look for in a provider

The time has passed when small businesses had limited options for internet-based phone calls. Today, there are so many affordable and feature-rich VoIP solutions, and picking the right one often feels overwhelming. The ideal choice will be different for every business, but understanding a few key variables should help you significantly narrow down your options. […]