Blog

How do I kickstart my Facebook ad?

How do I kickstart my Facebook ad?

Facebook’s not only for posting cat photos, complaining about restaurants, or stalking your ex, it’s also an incredibly effective advertising platform. From small businesses to big corporations, anyone can benefit from Facebook’s marketing tools.

Premise-based or Cloud-hosted VoIP?

Premise-based or Cloud-hosted VoIP?

The cloud has become the infrastructure of choice for many business owners. For others, premise-based infrastructures are still favored. So when it comes to VoIP phone systems, which infrastructure is best for your business?

Installation and maintenance

On-premises VoIP phone systems are installed at your company’s office, typically managed and maintained by your own personnel.

Protect yourself from this Facebook threat!

Protect yourself from this Facebook threat!

Despite the apparent break from international ransomware attacks, hackers are still keeping themselves busy, this time using an adware campaign that could easily be one of their most cunning tricks yet. If you use Facebook Messenger, you need to read this.

What are the advantages of VoIP?

What are the advantages of VoIP?

As a small- to medium-sized business, you need to do everything that you can to keep costs down. If you’re still using traditional phone systems as your sole communication solution, a much more affordable VoIP solution is something you should consider.

Scammers are creating new scams just for VoIP

VoIP (Voice over Internet Protocol) makes business communications simple and inexpensive. Naturally, shrewd scammers have found a way to use VoIP as a means to carry out ‘vishing scams,’ a new type of phishing whereby fraudsters make phone calls, pose as a business or financial partner, and request private details.

Enhance content through social media

When social media is used correctly, marketers can better understand their target audience and thus create better content and deliver it more effectively. This is vital since you’ll be able to send customers tailor-made content that helps increase conversion rates and sales revenue.

Enhance VoIP calls with a dedicated circuit

Your business can rely on hosted VoIP (Voice over Internet Protocol) service providers to ensure internet connection is always at maximum speed. But a fast internet connection doesn’t necessarily result in excellent VoIP call quality. When expectations fall short, business owners can get very frustrated and resort to upgrading to a fiber optic connection until the desired quality is achieved — this may end up costing more.

Hangouts or Skype: Which VoIP is the best?

When it comes to technology, Microsoft and Google have competed in almost every front. Both have made huge strides in machine learning, cloud computing, and productivity software. And in terms of VoIP solutions, both tech powerhouses are also neck and neck.

Your SMB needs these Facebook tools

Facebook is like a Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that 1.8 billion users worldwide are mostly oblivious to? With that in mind, here are four Facebook features you can use to boost your SMB’s social marketing efforts:

Audience Insights tool
This free tool is designed to help businesses learn more about their target audience.

3 ways 5G data will change VoIP

In this digital age, mobile connectivity is a top priority for personal and business users alike. 5G, or fifth-generation wireless systems, will change not only people’s daily routines but also the way small- and medium-sized businesses operate. Here are three main ways that 5G will change VoIP for SMBs.

Improved video conferencing
The major factor holding web and video conferencing back is how fast current networks can transmit data.